Every maker — from movie studios to indie musicians, as well as painters, authors, photographers, fashion designers, and copywriters — shares the same obstacles: This is the most cluttered marketplace in history, as Seth Godin says. Audiences are more fragmented than ever and their attention span is less than a goldfish, according to recent surveys....
19 Ways Covid-19 Is Changing Audiences & Makers
Unlike past disruptions of society that were short-lived and isolated to particular regions or industries, Covid-19 is pervasive in its reach, its depth, and its length. In short, there is no return to normal. Everything and everyone is changed.